Maui Jim Sun Glasses - The Best Polarized Sunglasses Anywhere!
The roots of Maui Jim sun
glasses begin in the early 1980s, when a small
company began selling sunglasses on the beaches of Maui, Hawaii. But
the Hawaiian sun's intense glare and harmful ultraviolet rays demanded
a better eyewear solution than traditional sunglasses of the day.
Locals and tourists wanted and needed sunglasses that would eliminate
glare without distorting the beautiful Hawaiian island colors. Since no
other sunglasses on the market could meet this specialized need, the
company developed their own.
With an original line of seven sunglass
styles and PolarizedPlus
technology, Maui Jim sun slasses was born in 1991. In fact,
PolarizedPlus was so
unique that it was soon patented.
The
sunglasses were sold exclusively in Maui, Hawaii until
1994, when Hester Enterprises purchased Maui Jim.
Hester enlisted RLI
Vision Corporation of Peoria, Illinois to be the mainland distributor
of Maui Jim Sunglasses.
Maui Jim sun glasses' acquisition of
RLI Vision
in December, 1996 formed Maui Jim Inc., which enabled the
phenomenal sales
growth of Maui Jim Sunglasses within the premium sunwear business.
So
who IS
Maui Jim? The
real Maui Jim is actually a sunglass-wearing Macaw mascot
named
"Jimmy", illustrated in the Maui Jim logo. Born on
September 4, 1989, Jimmy lives in Lahaina, Maui, and represents the
Hawaiian inspiration in every pair of Maui Jim sun glasses. Jimmy
spends his days soaking up the
Hawaiian sun, greeting guests, hanging upside down, and chasing dogs
around the yard.
Authentic
Maui Jim Sun Glasses are renowned for performance. Maui Jim
Sunglasses styles combine PolarizedPlus Technology with optically
correct, distortion free, hardened glass lenses. Maui Jim Sunglasses
frames are fitted with the finest polarized lenses available and have
become one of the most popular sunglasses brands in the world.
Ordinary
polarized lenses simply block reflected glare; but Maui Jim's
patented PolarizedPlus multi-layer technology eliminates ALL types of
glare for unmatched optical clarity.
All Maui Jim sun glasses are
uniquely polarized and ideal for boating, fishing, golf, driving, and
more.
Maui Jim sun glasses are available in six
collections, available in
prescription where noted: Titanium Sport (Rx); Stainless
Steel (Rx); MJ Sport-Polycarbonate; Classic (Rx); Flexon (Rx); and
Titanium ST (Super Thin) (Rx). Each are designed to meet the
most demanding needs for vision, comfort, and style.
Maui Jim polarized sun glasses lens technology eliminates all types
of glare
for unmatched visual acuity, comfort, protection, and contrast.
Available in neutral gray (highest glare reduction), HCL
bronze (high contrast lens), and Maui Rose (sharpest contrast and image
resolution).
Maui Jim's frames are made from Marchon Eyewear's amazing Flexon, a
bendable "memory" metal
that allows them to keep their shape longer than traditional metal
frames. The properties of this titanium-nickel alloy makes it 10 times
springier than spring steel and 25% lighter than ordinary frames.
Flexon memory metal frames instantly snap back to their original shape.
Glare is the cause of sun-induced eye strain. Most
manufacturers strive to reduce it to a comfortable level. The
challenge to the eyewear industry is that lens designs with
higher glare reduction also reduces optical clarity.
So what goes into making PolarizedPlus2, Maui Jim's latest
generation of cutting-edge, industry leading polarized sunglasses
technology?
The 32-step process begins with polarized film infused between two
optical quality hand-ground
silica lenses. The bi-gradient coating of silver dioxide is thermally
applied
to the front lens, which eliminates glare from above and below. The
eight layers of anti-reflect treatment of magnesium hexaflouride are
vaporized and vacuumed, which when processed to the back of the lens,
allow waterproof coating to shed water and enhance cleaning.
The visible light spectrum consists of three basic colors - red, blue
and green. All resulting colors are varying combinations and
intensities of these, thus creating every color in the spectrum.
PolarizedPlus2
integrates rare earth elements praseodymium, erbium and neodymium
directly into the glass
lenses to increase the amount and quality of these three basic colors.
In addition, Maui Jim's patented glare solution includes a polarizing
filter, bigradient mirror and antireflective treatment. This
combination gives the wearer protection along with deep,
saturated-color vision and a higher level of contrast and depth
perception.
PolarizedPlus2 lenses are available in all of Maui Jim's
glass-lens styles, including the Classic, Flexon and Titanium ST
collections.
You can choose from lenses that are
Neutral Grey for bright sunlight and the highest available glare
reduction; HCL (High Contrast Lens) Bronze for glare reduction and
added contrast on hazy, overcast, or foggy days. Maui Rose are for the
sharpest contrast and image resolution for fast action sports and for
that subtle rose hue.
Comfort and durability are ensured, thanks to quality features such as
corrosion-resistant spring hinges (vital for use in saltwater),
adjustable
temples, hand-cut dyed temples and solid colors that prevent flaking,
peeling and fading.
All Maui Jim sun glasses provide 100% UV blockage up to 400nm and are
blue light and infrared effective, saltwater safe, and meet or exceed
drop ball and transmittance standards.
Sunglasses are about seeing and being
seen. Each style of Maui Jim Polarized Plus sunglasses provides you
with a style, which suits every look, every mood, every activity and
every attitude.
From the slopes of the alpine to the
depths of the ocean seas, outdoor enthusiasts demand clear,
comfortable, undistorted vision. Whether golfing, skiing,
cycling, at the beach or at a formal outdoor event, Maui Jim sun
glasses
are always the right choice for function and style.
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